BETB2B partners gain access to PIN Projekt poker platform
The deal allows all brands using BETB2B's technology to integrate the new poker product, which features a mobile-first design and fraud monitoring tools.
BETB2B's partner operators can now integrate PIN Projekt's flagship poker platform through a new agreement between the two companies.
All brands using BETB2B's technology will gain access to a poker product built with performance, accessibility, scalability and player engagement optimisation in place.
"The expansion of our partnership with BETB2B through the launch of our poker vertical represents an important strategic milestone for both companies," said Ivan Grković, chief operating officer at PIN Projekt.
He said the company has invested significantly in creating a poker platform that combines modern user experience, strong performance, operational flexibility and the technology required to support large international player communities.
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"Our goal was not simply to build another poker product, but to create an ecosystem capable of growing across brands and markets while maintaining the quality, integrity and competitive experience that players expect," Grković said.
The product is fitted with a mobile-first design and cross-platform functionality, together with a portfolio of cash games, tournament capabilities and a variety of Sit & Go formats.
PIN Projekt's poker platform is built on a scalable infrastructure that unlocks simultaneous brand and market exposure capabilities for operators.
Integrity safeguards and monitoring are supplemented with AI-assisted risk tools that also allow for the identification of suspicious gaming patterns, mitigating fraud risks.
A BETB2B representative said the partnership with PIN Projekt has consistently delivered value to its operators.
"The introduction of its new poker solution further strengthens our platform offering," the BETB2B representative said.
"The quality of the product, the technology behind it and the team’s operational expertise made this expansion a natural next step," the representative added.
"Poker combines outstanding player engagement with meaningful long-term commercial value, and we are confident it will become an important part of our ecosystem."